Casey Reid — Product Design

Insights

Insights project preview
Early wireframes and user flows

Background

My Approach

Discovery

Facilitated analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

40% improvement in task completion. Since shipping, we've measured 2.1x improvement in engagement.

Insights

Shipping quality design requires collaboration and iteration. Recent work has shown me how . The implications matter for teams and organizations.

The Thing

Whether you're building your product, this principle matters.